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ClearTarget offers pre-selected audiences of online users in the top ad spending categories like Financial, Automotive, Healthcare, Travel and more. Using powerful offline predictive data elements for targeted ad serving, we enable advertisers to cut wasteful impression and heavy-up on their best prospects. ClearTarget also enables publishers by creating highly sought-after premium audiences. For both Advertisers and Publishes...more efficient ad campaigns...more sales. |
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You’ve wanted to use offline data to better define and target your audience. Now you can! We used our proprietary database and technology to geo-locate millions of IP addresses at the ZIP+4 level. We then appended proven demographic, lifestyle, and transactional enhancement data that has been used for years by marketers with success. We’ve had industry leading analytics and modeling pros model over 120 purchase propensities...and more are coming. You can use our purchase propensities plus demographics to define your own audience, or you can provide us with your customer and prospect data and we will model a custom audience for you. |
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Leveraging a database of approximately 100 million identified online users, ClearAnalytics is able to provide insight into the demographic, psychographic and consumption traits of users and their contribution towards your marketing objectives. ClearAnalytics is the first solution that provides evaluation into how effective the behavioral targeting applied to your ads is effectively reaching your target audience and which segments are responding most effectively to those ads. |
Omma Behavioral Conference
New York Marriott Marquis
February 25, 2010
AdTech San Francisco
Moscone Center North
April 19-21, 2010