Advertisers spend millions of dollars in online banner advertisement with call-to-action features driving the consumer to an offline interaction.  These interactions come in to the Advertiser by phone and at the brick-and-mortar store, disabling tracking and leaving Advertisers with limited visibility on advertising effectiveness.  ClearAnalytics brings forward the visibility to evaluate advertising effectiveness through customer matchback analyses.  Advertisers simply provide a file of customer transactions and our analytics solution matches them back to our 100 million identified users.  From there, we are able to track back the banner advertisements these customers viewed and provide insight into which media placements had the greatest contribution toward offline conversion. In this way we are able to bridge the gap between online and offline behavior in a way that nobody else can.

To find out more about the benefits ClearAnalytics, contact our sales representative for further details.